Communications > Careers sites
What are careers sites, and why are they important?
Your careers website is often the first place a potential candidate will encounter your employer brand. It’s where you can showcase your organisation’s culture, values and opportunities in a way that attracts the right talent. This first impression and the experience you offer can make all the difference. We can help you make them the best they can be.
From rich content that introduces your unique culture to helpful information and invaluable advice, we can build you a careers site that helps more of the right people discover you and apply.
What are careers sites, and why are they important?
Your careers website is often the first place a potential candidate will encounter your employer brand. It’s where you can showcase your organisation’s culture, values and opportunities in a way that attracts the right talent. This first impression and the experience you offer can make all the difference. We can help you make them the best they can be.
From rich content that introduces your unique culture to helpful information and invaluable advice, we can build you a careers site that helps more of the right people discover you and apply.
The benefits of a great Careers Site
- A tailored candidate experience, based on our understanding of your target audiences.
- Immersive and innovative ways to tell your employer brand story.
- Open yourself up to new audiences by becoming easier to discover online.
- A smooth, rewarding and positive recruitment journey for your candidates.
Our approach:
We go through a six-step process to create a careers website that truly reflects your organisation and gives candidates a best-in-class user experience.
Step one
Talk
Sitting down with you and getting to grips with the scope of the project. We’ll find out how a successful website should look and feel to you.
Step two
Dig
Delving into the finer details - looking at what you need, what you admire, who you’re competing with and how you measure up.
Step three
Develop
Drawing on our findings to create the user-driven design outline that will connect into your employer brand.
Step four
Express
Implementing the systems and creating the digital experience that will enable you to say the right things to the right people.
Step five
Share
Sharing our work with you for testing, eliminating any errors and ensuring your website is exactly what you were expecting it to be.
Step six
Tune
Publishing, reviewing and maintaining your website, including monitoring its performance and identifying areas for improvement.
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Meet our Careers Site experts:
Jayne Hughes
With 25 years in the employer marketing industry, Jayne leads across all areas of the agency’s portfolio brining vase amounts of knowledge and experience in employer brand, culture or talent attraction.
Sarah Sturgess
As our Agency Director, Sarah has shaped SMRS into the organisation it is today – and has helped employers around the world create better environments for their people.
James Coyle
As Lead Client Partner, James brings more than 14 years of employer marketing expertise to help clients turn big challenges into strategies that truly deliver.
Our other core services
Every day, we make organisations around the world better places to work, learn and belong.
