in-person
33rd Human Resources Summit
07 / 10 / 2026
9:00am CEST
Eurostars Hotel, Sitges
Attending
Culture has never mattered more, yet many organisations are still wrestling with the gap between what they say and what people experience. As expectations around leadership, belonging and employee experience continue to rise, the organisations making the greatest progress are the ones aligning culture with reality.
That’s why the 33rd Human Resources Summit is such an important conversation. Bringing together HR leaders and people professionals, the event explores the challenges and opportunities shaping the future of work, creating space to share ideas, learn from peers and discover practical approaches to organisational growth.
Joining the conversation will be Abbie Leonti and Hafsa Aziz from SMRS, a culture, brand and communications business. They’ll be sharing a simple belief: culture isn’t broken, it’s behaving exactly as it has been designed to. Through their lived experience supporting organisations, they’ll explore why values on a wall don’t create belonging, why culture doesn’t live in a document, and how organisations can close the gap between promise and reality by bringing culture, employer brand and communications together.
If you’re looking to make culture a driver of strategic growth rather than a statement of intent, take the opportunity to connect with Abbie and Hafsa at the summit. You’ll leave with fresh perspectives on creating experiences that people can see, feel and genuinely believe in.
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