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An interactive masterclass focusing on TVP (Target Value Proposition)

26 / 11 / 2024

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About this event

You don’t need to know what a target value proposition (TVP) is before this masterclass. But if you want to target niche audiences, specific locations or people with very specialist skills, you’ll benefit from having one – massively.

A target value proposition (TVP) is all about precisely targeting the exact people you need, particularly those that are hard to find, attract and keep.

In this session, we’ll cover the basics of where to start, sharing best practice case studies from leading clients in retail, hospitality, and technology sectors, from across the world. You’ll leave with a better understanding of how to say the right things to the right people in the right places.

Presenter
James Coyle
Employer Senior Client Partner
Presenter
Charlotte Peacock
Employer Client Partner

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