A boutique approach to finding talent on a global scale
What is Global Talent Attraction, and why is it important?
Endlessly customisable, locally focused and internationally scalable, our approach to global talent attraction and media planning and buying will help you reach and engage your ideal candidates, wherever they are in the world.
We combine expertise, data, creativity and technology to develop a robust, unique attraction campaign and a strategic way to deliver it. Whether you’re wrestling with scarce skills or low brand awareness, or entering new markets, we can make your most complex global hiring challenges simple and transparent.
What is Global Talent Attraction, and why is it important?
Endlessly customisable, locally focused and internationally scalable, our approach to global talent attraction and media planning and buying will help you reach and engage your ideal candidates, wherever they are in the world.
We combine expertise, data, creativity and technology to develop a robust, unique attraction campaign and a strategic way to deliver it. Whether you’re wrestling with scarce skills or low brand awareness, or entering new markets, we can make your most complex global hiring challenges simple and transparent.
The benefits of our Global Talent Attraction services
Data-driven decision making. We use data to understand your audience, your market and your culture.
Expert advice. We’ve tackled every kind of attraction challenge for organisations in all sorts of sectors.
Innovation. We harness technology to improve the performance and planning of your attraction campaign.
A better-told story. Our insight-led approach means we can create communications that truly reflect your organisation and what you offer.
We’ll create a measurable difference to your talent quality, your perception in the market or your cost per hire.
Our approach:
To create media campaigns that work all around the world, we follow five key steps. Here they are.
Step one
Talk
We’ll discuss your talent priorities, target audiences, roles and locations. We’ll focus on hard-to-fill roles and niche skills requirements, as well as high-volume needs.
Step two
Research and strategy
We’ll do some digging and shape a masterplan – making sure we have the approach we need to build sustainable talent pipelines for your roles.
Step three
Planning and activation
This is where we turn strategy into action. We’ll build culturally-intelligent media plans, support with creative development and then bring it all together into full activation roadmaps.
Step four
Campaign rollout
We’ll manage the full rollout wherever in the world your candidates are. We’ll activate and then optimise as we go, making sure all your media is working as hard as it can.
Step five
Reporting
We’ll put tracking in place and give you 24/7 access to a tailored reporting suite. We’ll also regularly update you on campaign performance and any tactical changes that are needed.
Jackie has over 17 years’ experience in future talent and early careers marketing, possessing a deep understanding of both the future talent market, and the challenges faced by employers when it comes to apprentice and graduate recruitment.
James Coyle
As Lead Client Partner, James brings more than 14 years of employer marketing expertise to help clients turn big challenges into strategies that truly deliver.
Charlotte Peacock
With over seven years’ experience in Talent Attraction and employer branding, Charlotte partners with clients to deliver Employer Brand projects from initial concept to activation.
